Closing the Sale
The world of sales is competitive and sometimes you have to fight for that gold medal! One of the most important goals of any business is to develop a sales…
10 Website Checker Tools to Audit Your SEO
1. Google Webmaster Tools Cost: Free Perhaps the best way to understand the way Google sees your site is to ask Google. Google’s Webmaster Tools are novice-friendly resources that explain the fundamentals…
The Keys to Delivering World-Class Service
Article by Jay Lipe, US Marketing Author Without great service, your company is doomed from the start. But what exactly constitutes great service? asks US marketing author Jay Lipe. Every…
Direct Mail Techniques
If you are going to embark on any direct mail or email campaign then then here are some basics that you should follow:
10 Tips to Help You Build and Grow a Stand-Out Small Business Brand
According to a recent nationwide survey 71 percent of adults view small business more favourably than any other institutions, including religious organizations. Why is this? Well, small businesses are seen…
8 Steps to Align Sales & Marketing Efforts
Sales and marketing divisions usually have a divergent view of what their efforts are meant to achieve. The two are often at loggerheads, with sales accusing marketing of not generating…
Sharp Marketing Tips for your Business
Are you aware you are not making the most of your market opportunity? A focus on marketing is a crucial part of any successful business strategy. Begin by identifying who…
Five factors for Sales & Marketing alignment
By Rohit Roy for Martech Advisor. Sales and marketing efforts are essentially two sides of the same coin, yet quite detached from each other. Only off late have they been…
5 Ways Small Business Owners Can Grow In 2017
Posted Jan 2017 by Preston Pysh on Forbes.com In the world of business it is all about growth. Coach Lou Hotlz famously said, “in this world you’re either growing or…
Are you marketing your business effectively? Or just advertising?
Marketing is about how you present your business to your target market and how you position your products and services within that market. First, decide WHO you will sell to.…
Have you got your target audience in the cross-hairs?
Do you know who your target audience is? For most businesses, the answer is yes. Knowing who will buy your product or service is a key part of creating a…
Sales skills that create lasting results in 2018
Marc Wayshak, sales strategist and bestselling author of “Game Plan Selling” (Breakthrough Success Publishing, 2012) and “Breaking All Barriers” (CreateSpace Independent Publishing Platform, 2012), spoke with Business News Daily and broke down the…